Mumchoice Mumchoice

Privacy Policy

Last Updated: December 26, 2025

MumChoice Pvt. Ltd. ("MumChoice", "we", "us", or "our") operates the MumChoice mobile application (the "App"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our App.

Please read this Privacy Policy carefully. By using the App, you agree to the collection and use of information in accordance with this policy.


1. Information We Collect

1.1 Personal Information

We collect personal information that you voluntarily provide to us when you:

  • Register for an account
  • Use our services
  • Participate in community forums
  • Contact us for support

Information collected includes:

  • Phone Number: Required for account creation and OTP-based authentication
  • Profile Information: Name, profile picture (optional), and preferences
  • Health Information: Pregnancy-related data such as due dates, last menstrual period, baby's birth date, and vaccination records
  • User-Generated Content: Forum posts, comments, photos uploaded to Memory Journal, and other content you create

1.2 Automatically Collected Information

When you use the App, we automatically collect certain information:

  • Device Information: Device type, operating system, unique device identifiers
  • Usage Data: Features used, pages viewed, time spent in the App
  • Push Notification Tokens: Firebase Cloud Messaging (FCM) tokens to send you notifications

1.3 Information from Third-Party Services

If you choose to sign in using Google Sign-In, we receive your:

  • Google account email address
  • Display name
  • Profile picture (if available)

2. How We Use Your Information

We use the information we collect to:

  • Provide and Maintain Services: Create and manage your account, provide personalized health tracking features
  • Send Notifications: Vaccination reminders, pregnancy milestones, and important updates
  • Improve Our App: Analyze usage patterns to enhance features and user experience
  • Community Features: Enable participation in forums, display user-generated content
  • Customer Support: Respond to your inquiries and provide assistance
  • Legal Compliance: Comply with applicable laws and regulations

3. Sharing of Your Information

We do not sell, trade, or rent your personal information to third parties.

We may share your information only in the following circumstances:

3.1 Service Providers

We use trusted third-party services that help us operate the App:

Service Purpose Data Shared
Firebase (Google) Analytics, Push Notifications, Authentication Device info, usage analytics, FCM tokens
Aakash SMS OTP Delivery Phone number (for verification only)
Google Sign-In Optional authentication Email, name (user-initiated)

3.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities.

3.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.


4. Data Storage and Security

4.1 Where We Store Data

Your data is stored on secure servers. We implement appropriate technical and organizational measures to protect your personal information.

4.2 Security Measures

  • All data transmission is encrypted using HTTPS/TLS
  • Authentication via secure token-based systems (Laravel Sanctum)
  • Regular security assessments and updates
  • Access controls limiting who can view personal data

4.3 Data Retention

We retain your personal information for as long as your account is active or as needed to provide services. You may request deletion of your account and associated data at any time.


5. Your Rights and Choices

You have the following rights regarding your personal information:

5.1 Access and Portability

You can access your personal data through your account settings.

5.2 Correction

You can update or correct your profile information at any time through the App.

5.3 Deletion

You may request deletion of your account and personal data by:

5.4 Push Notifications

You can opt out of push notifications through your device settings or within the App.

5.5 Withdraw Consent

You may withdraw consent for data processing at any time by deleting your account.


6. Children's Privacy

MumChoice is designed for adults, particularly expecting mothers, new parents, and caregivers. The App is intended for users aged 18 years and older.

We do not knowingly collect personal information from children under 13 years of age. If you believe we have inadvertently collected information from a child, please contact us immediately at info@mumchoice.com, and we will take steps to delete such information.


⚠️ 7. Health Information Disclaimer

The health-related features in MumChoice (including due date calculators, ovulation calculators, vaccination schedules, and informational articles) are provided for informational purposes only.

This App is NOT a substitute for professional medical advice, diagnosis, or treatment. Always seek the advice of your physician or other qualified health provider with any questions you may have regarding a medical condition.


8. Third-Party Links

The App may contain links to third-party websites or services (such as YouTube videos). We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party services you access.


9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by:

  • Posting the new Privacy Policy in the App
  • Updating the "Last Updated" date at the top of this policy
  • Sending a notification through the App for significant changes

Your continued use of the App after any changes constitutes acceptance of the updated Privacy Policy.


10. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

MumChoice Pvt. Ltd.

Kathmandu, Nepal

Email: info@mumchoice.com


11. Governing Law

This Privacy Policy shall be governed by and construed in accordance with the laws of Nepal.


By using MumChoice, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.

Last updated: January 9, 2026